Supporting drought-affected communities with buy from the bush initiative
Created to encourage metropolitan shoppers to buy from businesses in rural communities facing drought, #buyfromthebush is a social media campaign making a huge difference. Small business owners and sellers in rural communities such as Cobar, Walgett and Gilgandra are featured on the #buyfromthebush Facebook and Instagram pages, which combined have over 120,000 followers.
Another initiative, the public Facebook group One Day Closer to Rain (Drought) – Rural Cottage Crafts has over 34,000 members and is a place for people in rural Australia to sell their homemade crafts.
As the Christmas season approaches, there is no better time to buy from the bush and support drought-affected regional communities.